| Search for "Malte Hans" |
| Malte Hans - RWTH AACHEN UNIVERSITY (Authors) |
| 2050 - PRICING THE RAINFOREST - HOW NON-MONETARY DONATION PROMISES INFLUENCE CONSUMER DECISIONS IN CAUSE-RELATED MARKETING |
| Wednesday, June 1, 2016 - Slot 2 (10:50 - 12:20) - IAE Building - Room 301 |